In this episode of The CTO Show with Mehmet, we sit down with Peter Curk, the CEO and CPO of Iconomi, a leading crypto portfolio management platform. Peter shares his journey from a non-technical background in industries like retail, energy, and telecommunications to leading a company at the forefront of crypto investments. He discusses the founding story of Iconomi, which was born from the need to simplify access to crypto investments for everyday users. With deep insights, Peter explains how the platform caters to both individual and institutional investors, providing a regulated and secure environment for managing digital assets.
Peter dives into the challenges retail investors face, such as the complexity and risks associated with crypto investments, including the prevalence of fake projects and scams in the early days of the market. He emphasizes the importance of choosing the right platform, like Iconomi, which conducts thorough due diligence on listed tokens to ensure only credible assets are available for trading. Peter also highlights the importance of setting a personalized crypto investment strategy, tailored to individual goals and risk tolerance, while cautioning against the pitfalls of emotional trading and unrealistic expectations.
Throughout the episode, Peter addresses the evolving regulatory landscape in the crypto world, comparing approaches in the UK and the European Union. He explains how increasing regulatory scrutiny aims to protect consumers and establish a more stable market environment, benefiting both investors and legitimate platforms. Peter outlines the advantages of working with a regulated platform like Iconomi, which follows stringent KYC and AML procedures, offering users a safe entry point into the volatile world of digital assets.
Peter also provides valuable advice for new investors, emphasizing the importance of understanding market dynamics, liquidity, and setting clear take-profit rules to avoid turning investments into a stressful second job. He shares insights into why institutional investors have already moved beyond Bitcoin, exploring a broader range of digital assets, and why retail investors should consider diversified strategies rather than waiting on the sidelines.
Wrapping up, Peter discusses the importance of education in crypto investing and how Iconomi supports users with a wealth of resources, from market updates to social feeds where investors can share insights and strategies. He also touches on Iconomi’s B2B offerings, catering to financial advisors and wealth managers looking to integrate crypto into their service portfolios.
About Peter:
Peter Curk is the CEO at ICONOMI, a trailblazing digital assets portfolio management platform designed to democratize access to the new economy, crafting tailored cryptocurrency solutions for all investor types. As an FCA-registered entity, ICONOMI ensures a secure, diversified, and carefully managed investment experience.
With a decade of diverse experience, Peter’s expertise includes product marketing, growth marketing, brand strategy, and customer experience.
At ICONOMI, he sets the vision and strategy, driving the company’s mission forward. Peter’s passion for innovation, technology, and entrepreneurship fuels his commitment to leading teams that deliver impactful solutions. His success in scaling businesses, launching new products, and developing engaged customer communities is a testament to his transformative leadership.
https://www.linkedin.com/in/petercurk/
00:00 Welcome and Guest Introduction
01:07 Peter Curk’s Background and Journey
02:04 The Story of Iconomi
04:25 Challenges for Retail Investors in Crypto
07:30 Formulating a Personalized Crypto Investment Strategy
11:35 The Role of ETFs and Diversification
17:37 Identifying Healthy Assets vs. Scams
21:12 Iconomi’s Services and Platform Features
27:01 Regulation in the Crypto World
31:04 Final Advice and How to Connect